Evian tries to differentiate itself from other competitors by allowing consumers to create and personalize their own bottles.
On myevian.com, consumers can sign their events and keep memories of them.
Wedding, anniversary, family party, Christmas and New Years Eve diner will take another dimension with those laser-engraving bottles.
A personalized bottle costs around €5 per unit on both Evian and Badoit’s brands.
It is also proposed to adorn your table with a touch of Haute Couture with Evian’s collection bottles, designed by great creators. For this year 2013, Diane Von Furstenberg or Courrèges designed Evian’s bottles and Badoit created limited “Green” and “Red” series.
Past years creation for Evian’s bottle
– Pierre-Alexis Prière
The Skemarketeers 